商品簡介
In an increasingly inter dependent, networked, and globalized era of business it is imperative for business managers and students to be aware of practices and structures prevalent in key emerging markets. This book highlights the not so well known aspects of Indian businesses and their evolution with implications for those who wish to do business in India.
Indian businesses have historically adopted a combination of cooperative, networked, endogenous groupings oriented toward practices to found and grow new businesses. The focus has historically been growing firms for business within India, especially following independence, as compared to the Multinational firms that have been present in India even before its independence.
Research in the Indian context has shown that the founding and sheltering of new ventures play an important role in not only their further evolution and growth but also in their achieving competitiveness as viable businesses later on. The various communities, clusters, and business groups discussed display a variety of founding and sheltering initiatives that provide insights into achieving competitiveness.
