商品簡介
The new wave of organizational innovations involves new types of arrangements between individuals and corporations. It is likely to continue to produce new organizational forms, spanning the entire range of combinations of markets and hierarchies and involving complex, sometimes protracted negotiation processes between individuals and corporate entities. Such negotiation processes, we believe, will be an increasingly pervasive aspect of corporate life and an important mechanism for facilitating the new integration of individualism and big business through corporate entrepreneurship.
作者簡介
Robert A. Burgelman is Associate Professor of Management at the Stanford University Graduate School of Business. He is coauthor of Strategic Management of Technology and Innovation.