THE SHAPE OF THINGS TO COME

A bold and prescriptive look at the future of business and the strategies needed to evolve along with it. The Industrial Age conquered space; the Information Age conquered time; now the Bio-Materials Age is conquering matter and revolutionizing commerce as we know it. Richard Oliver,noted consultant and award-winning professor,looks at what these changes mean and how your organization can align itself now. Covers seven tactics for success,profiles of seven 21st century companies,and seven products/technologies to leverage. A BusinessWeek Book.

"Crucial reading for anyone whose job it is to prepare for the future. "?Edward E. Crutchfield,Chairman and CEO,First Union Corporation.

"His lucid presentation of the vast changes of the past and present as practice for what lies ahead is both thoughtful and persuasive. A great read!"?George Stalk,Jr.,Senior Vice President,The Boston Consulting Group and co-editor of Perspectives on Strategy.

"I can readily identify with the seven imperatives for winning in the new world of business. I agree with much of the shape,the future,and the force of the arguments so well articulated in this book. "?Edmund B. Fitgerald,Former Chairman & CEO,Northern Telecom and the Committee for Economic Development.

"A superb book! An insightful analysis of key trends shaping the new world of business. Provides an excellent framework to successfully manage companies in the 21st century. "?Seban Teodoresco,Global Innovation Leader,Diversilever,a division of Unilever.

"The Shape of Things to Come provides critical insights for everyone in the "Global Village. "?Tatsuo Aoki,Chairman,Digital PlanetInstitute.

"An excellent set of principles by which to manage successfully through the dramatic changes which are just in front of us. "?Robert M. Neumeister,Jr.,Chief Financial Officer,Sprint PCS.