THE ART OF DOING GOOD：WHERE PASSION MEETS ACTION

How to turn personal passion into an organization with impact


For anyone setting out to change the world, launching a nonprofit venture can be a powerful way to enact change. Whether bringing donated eyeglasses to children who have never seen clearly, revamping inner city schools, or bringing solar cookers to refugee camps, the act of doing good can be life-changing. Yet starting a nonprofit and running it well can also pose challenges. The Art of Doing Good is an essential companion for anyone looking to start an organization that makes a real difference.


Drawing from their own leadership roles in the nonprofit world, as well as interviews with 18 celebrated social innovators, the authors prepare would-be social entrepreneurs with guidance and real-world advice for sustaining the spirit, ambition, and ingenuity to keep their vision alive and thriving.
* Features real-life stories of 18 notable social entrepreneurs and the organizations they run, including Geoffrey Canada (Harlem Children s Zone), Darell Hammond (KaBOOM!), and Michael Brown (City Year)
* Reveals what particular issues nonprofit leaders can expect to face throughout the lifespan of their organization and shares strategies for meeting challenges
* Written by world-renowned philanthropists Bronfman and Solomon, respectively cofounder and CEO of the Andrea and Charles Bronfman Philanthropies and coauthors of The Art of Giving


With thoughtful and comprehensive insight on how the most effective social ventures do good well,The Art of Doing Good is essential reading for both new and experienced nonprofit leaders.

Charles Bronfman, of the Seagram's corporate family, was the founding owner of the Montreal Expos and is the chairman of the Andrea and Charles Bronfman Philanthropies. Among his many philanthropic achievements is the creation of Birthright Israel and Historica. Bronfman has been awarded six honorary doctorates from universities in three countries for his humanitarian work. With Jeffrey Solomon, Bronfman is the coauthor of The Art of Giving.

Jeffrey Solomon, president of the Andrea and Charles Bronfman Philanthropies, has taught philanthropy at New York University and has served on numerous nonprofit boards, including the Council on Foundations. Solomon has been chief operating officer of the United Jewish Appeal Federation in New York, and he is a founding trustee of the World Faiths Development Dialogue.

John Sedgwick is the author of eleven books, including the family memoir In My Blood, and has been a regular contributor to the Atlantic, Newsweek, and GQ.

Preface
Introduction
Part One: Sources of Inspiration
Chapter 1: That Aha! Moment: When Inspiration Strikes
Chapter 2: The Prequel: The History Behind the Idea
Part Two: Bringing Your Idea to Life
Chapter 3: What It Takes
Chapter 4: Getting off the Ground
Chapter 5: Being the Brand
Chapter 6: The Pros and Cons of Partnerships
Chapter 7: Finding Support
Chapter 8: Setting Goals and Keeping on Track
Chapter 9: Staffing Up
Chapter 10: Hard Knocks
Chapter 11: Preparing for Rollout
Part Three: Managing the Organization
Chapter 12: Becoming a Manager
Chapter 13: The Board
Chapter 14: Transparency
Chapter 15: Planning for the Future
Chapter 16 The Money Side
Chapter 17: Making Your Exit
Epilogue: The Value of Leadership
Part Four: Resources
Resource A: Index of Nonprofit Resources
Resource B: Major Supporters of Capacity Building
Notes
Acknowledgments
About the Authors
Index