商品簡介
Mark Schaefer, author of Return on Influence, presents his previously self-published book, The Tao of Twitter. Designed for busy people looking to improve their online presence, The Tao of Twitter offers enough strategies, tactics, and time-savers for social media that will result in meaningful and measurable benefits. Schaefer, a marketing professional and college educator, includes colorful examples and easy-to-follow instructions in non-technical language. With steps for increasing influence, getting followers, and setting a Twitter regimen, The Tao of Twitter hundreds of fresh ideas that will make Twitter fun and profitable.
作者簡介
Mark Schaefer is the director of Schaefer Marketing Solutions, and has 28 years of global sales and marketing experience and advanced degrees in business and applied behavioral sciences. He is an award-winning business writer, university lecturer, and invator, receiving seven international patents for new product ideas with Fortune 100 companies. He teaches at Pellissippi State College in Kxville and serves as an adjunct professor of marketing at Rutgers University.
