商品簡介
Whether you’re making a formal presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication can make the difference between success and failure.
Well Said! shows readers how to put themselves in their audience’s shoes and tailor their message to the needs of decision makers. It reveals simple but powerful techniques anyone can use to prioritize, organize, and economize their words so that their communications are concise, clear, and—most importantly—convincing.
Complete with real-life examples illustrating the concepts in action, this handy guide teaches readers how to:
Use the words and phrases that get people to listen
Capture and hold attention
Gain instant credibility with decision makers
Optimize body language
Handle Q&A with finesse
Connect with the audience
Shine with or without PowerPoint
Perfect their elevator pitch
And much more
Engaging and practical, Well Said! is the one book on presentation skills every professional should own.
作者簡介
DARLENE PRICE is the president and cofounder of Well Said!, Inc., a training and consulting company specializing in high-impact presentations and effective communication.