商品簡介
Provides a guide to writing effective copy for the Internet, covering such topics as psychological motivators, constructing Web copy, email marketing, and promotional articles.
作者簡介
MARIA VELOSO is director of Web Copywriting University, a sought-after speaker on Internet marketing strategies, and CEO of Think-Outside-the-Book Publishing. She has generated millions of dollars in online sales for a diverse stable of clients as well as her own online enterprises through her unique model of direct-response Web copywriting.
