商品簡介
Chisholm-Burns (pharmacy, U. of Tennessee Health Science Center) et al. prepare student pharmacists to be managers through this text, which applies business management theory to the pharmacy environment. Chapters address management and leadership essentials for pharmacists, then real-world application of these principles, concepts, and practices in planning, pharmacy and clinical operations, finance, risk management, human resources, marketing and promotion, and professional effectiveness. Updated, reorganized, and revised, this edition has new chapters on the basics of managing risk, insurance fundamentals, quality improvement, integrating pharmacoeconomic principles and pharmacy management, and developing and evaluating clinical pharmacy services. Crosswords, flashcards, a glossary, matching exercises, self-assessment questions, and other resources can be found online. Contributors are pharmacists and academics from the US. Annotation c2012 Book News, Inc., Portland, OR (booknews.com)
