The Design Method ─ A Philosophy and Process for Functional Visual Communication
商品資訊
系列名：Voices That Matter
ISBN13：9780321928849
出版社：Pearson P T R
作者：Eric Karjaluoto; Carl Abbott
出版日：2013/08/13
裝訂／頁數：平裝／240頁
規格：20.3cm*14.0cm*1.3cm (高/寬/厚)
商品簡介
Feeling uninspired? That shouldn’t keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you’ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems.
作者簡介
Eric Karjaluoto is creative director and a founding partner of the creative agency smashLAB. Since 2000, he has helped a broad range of clients including The Vancouver Aquarium, the University of Minnesota, and The Nature Conservancy with their strategic, design, and communication challenges. Eric wrote Speak Human (Outmarket the Big Guys by Getting Personal), and he writes regularly about design at erickarjaluoto.com.
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