Internationalization, Innovation and Sustainability of MNCs in Latin America

ISBN13：9781137024121
出版社：Palgrave Macmillan
作者：Leonardo Liberman (EDT); William Newburry (EDT)
出版日：2013/11/08
裝訂／頁數：精裝／224頁
規格：22.2cm*14.6cm*1.9cm (高/寬/厚)
版次：1
關鍵字： Internationalization, Innovation and Sustainability of MNCs in Latin America、 Internationalization、 Innovation、 and、 Sustainability、 of、 MNCs、 in、 Latin、 America、 Palgrave Macmillan、 Leonardo Liberman (EDT)、 William Newburry (EDT)、外文書、 Production、

定價

：NT$ 5500 元

優惠價

： 90 折 4950 元

若需訂購本書，請電洽客服 02-25006600[分機130、131]。

無法訂購

商品簡介

As global and regional integration move forward, firms must be innovative and sustainable when setting up operations in new countries and markets. The AIB-LAT book series presents research findings and theoretical developments in international business, with special emphasis on studies focusing on internationalization, innovation and sustainability in Latin America – three increasingly interconnected and important issues for firms around the world. Latin America continues to gather business and academic attention as the region plays a growing role in the global economy. The chapters of this volume will further readers' understanding of how business enterprises from and in Latin America strive to create and implement sustainable and innovative solutions while developing their international operations by presenting research findings from top scholars working in the region.

作者簡介

Leonardo Liberman is an Associate Professor at Universidad de los Andes, Chile, in the Faculty of Business and Economics. He has worked as a lecturer and assistant professor in Sweden, Australia and Chile, and has authored and co-authored more than a dozen top-tier, peer-reviewed journal articles. He has also held leadership roles in academic and business organizations and is the founder of AIB-Latin America (www.aib-lat.org) and its first Chapter Chair.

William Newburry is an Associate Professor and SunTrust Bank Professor at Florida International University in the Department of Management and International Business, USA. He has published over 25 top-tier, peer-reviewed journals articles and has held leadership roles in multiple academic organizations. He is the current AIB-Latin America Chapter President/Chapter Chair.

主題書展