Vanishing Boundaries ― How Integrating Manufacturing and Services Creates Customer Value
商品簡介
Presenting the innovative thesis that global competition and supply chain complexity are increasing so rapidly that managers must reach across the manufacturing and service boundary to gather more universally applicable ideas, this groundbreaking work addresses the unprecedented array of new or aggravated conditions that today’s business managers must face. Businesses need to become more consumer-centric, efficient, and quality conscious. This book addresses problems, solutions, and implementation strategies as well as risk and crisis management, sourcing, healthcare, alternative energy infrastructure, integration of supply chain services, advances in IT, social media, and customer building.
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