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Examining the writings, speeches, and congressional testimony of economist Walt Whitman Rostow, Pearce (English, St. Anselm College) explores the ability of Rostow to push his economic theories of foreign aid into the mainstream policy choices of the Eisenhower, Kennedy, and Johnson administrations. Rostow's alternative to Marx's theory of historical materialism, modeled on five stages of growth that inevitably leads to capitalist democracy, was quickly accepted by many policy elites. Pearce explores how Rostow's ideas were integrated into Kennedy's Latin American initiative, the Alliance for Progress, and other foreign aid programs. The major focus on the book is an examination of what rhetorical tools were used by Rostow to convince policy makers of the soundness of his ideas. The idea that Rostow's rhetoric already fit into the ideological suppositions of elite policy makers (as Milton Friedman's would in the next couple of decades) seems not to have occurred to Pearce. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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