Dictionary of Strategy ― Strategic Management A-Z
商品資訊
ISBN13：9780761930730
出版社：SAGE Publications UK
作者：Louise Kelly; Booth Chris
出版日：2004/05/05
裝訂：平裝
規格：22.2cm*15.2cm*1.3cm (高/寬/厚)
商品簡介
The Dictionary of Strategy: Strategic Management A-Z is a lively, contemporary sourcebook that will help illuminate major debates, issues, and scholarship in strategic management. The dictionary is a teaching tool that introduces the reader to the major terms in the field, giving them a general framework of strategic management. The book presents a unique, existential view of strategy that emphasizes strategic debate of the big issues, strategic thinking at all levels of an organization, and the idea that that one can start at many different points and gain information about the environment and constraints necessary to form an appropriate strategy.
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