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口譯新視角:理論與實踐(簡體書)
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口譯新視角:理論與實踐(簡體書)

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人民幣定價:39.00 元
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:NT$ 234 元
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87204
領券後再享88折起
海外經銷商無庫存,到貨日平均30天至45天
可得紅利積點:6 點
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本書是以專門用途語篇為主題、集“科技、商務、社會用途”語篇為一體、理論與實踐緊密結合的英漢互譯的口譯教材。全書分為三章,并選取各類別語篇中具有代表性和實用性的題材。共十六個單元。每個單元分為四個部分:第一部分為“口譯基礎訓練”;第二部分是“口譯技巧訓練”;第三部分是“口譯實訓拓展”;第四部分是“口譯知識鏈接”。
本教材適合英語專業的本科、專科學生和研究生,可作為非英語專業本科學生的拓展教材,也可作為大學英語和研究生英語口譯教學的參考書,對口譯工作者及口譯愛好者也具較強的指導意義和實用價值。

名人/編輯推薦

《專門用途英語系列教程:口譯新視角:理論與實踐》適合英語專業的本科、專科學生和研究生,可作為非英語專業本科學生的拓展教材,也可作為大學英語和研究生英語口譯教學的參考書,對口譯工作者及口譯愛好者也具較強的指導意義和實用價值。

目次

第1章科學技術英語語篇
1.1能源發展
1.1.1基礎訓練
1.1.2技巧訓練
1.1.3實訓拓展
1.1.4口譯知識鏈接
1.2航天技術
1.2.1基礎訓練
1.2.2技巧訓練
1.2.3實訓拓展
1.2.4口譯知識鏈接
1.3環境保護
1.3.1基礎訓練
1.3.2技巧訓練
1.3.3實訓拓展
1.3.4口譯知識鏈接
1.4醫療保健
1.4.1基礎訓練
1.4.2技巧訓練
1.4.3實訓拓展
1.4.4口譯知識鏈接
1.5現代網絡
1.5.1基礎訓練
1.5.2技巧訓練
1.5.3實訓拓展
1.5.4口譯知識鏈接
第2章商務經濟英語語篇
2.1國際貿易
2.1.1基礎訓練
2.1.2技巧訓練
2.1.3實訓拓展
2.1.4口譯知識鏈接
2.2國際金融
2.2.1基礎訓練
2.2.2技巧訓練
2.2.3實訓拓展
2.2.4口譯知識鏈接
2.3經濟發展
2.3.1基礎訓練
2.3.2技巧訓練
2.3.3實訓拓展
2.3.4口譯知識鏈接
2.4商務談判
2.4.1基礎訓練
2.4.2技巧訓練
2.4.3實訓拓展
2.4.4口譯知識鏈接
2.5會展口譯
2.5.1基礎訓練
2.5.2技巧訓練
2.5.3實訓拓展
2.5.4口譯知識鏈接
第3章社會用途英語語篇
3.1國際關系
3.1.1基礎訓練
3.1.2技巧訓練
3.1.3實訓拓展
3.1.4口譯知識鏈接
3.2新聞傳媒
3.2.1基礎訓練
3.2.2技巧訓練
3.2.3實訓拓展
3.2.4口譯知識鏈接
3.3文化教育
3.3.1基礎訓練
3.3.2技巧訓練
3.3.3實訓拓展
3.3.4口譯知識鏈接
3.4對外宣傳
3.4.1基礎訓練
3.4.2技巧訓練
3.4.3實訓拓展
3.4.4口譯知識鏈接
3.5旅游休閑
3.5.1基礎訓練
3.5.2技巧訓練
3.5.3實訓拓展
3.5.4口譯知識鏈接
3.6體育賽事
3.6.1基礎訓練
3.6.2技巧訓練
3.6.3實訓拓展
3.6.4口譯知識鏈接
參考文獻

書摘/試閱



ations, a German or Finnish professional may host a dinner or a trip to the sauna for casual conversation. In places such as Mexico and Saudi Arabia, small talk is expected, but its best to know which subjects are off-limits. For instance, it is not proper etiquette to discuss the poverty in the country with Mexican professionals, and one should not inquire about the well-being of a female family member in Saudi Arabia.
(3) Presentation
If you will be presenting information that is meant to sway a client in a certain direction in a business deal, be sure that your presentation is concise, fact-based and easy to follow.While some companies depend more on a favorable relationship when making a final decision in a negotiation, it is always proper etiquette for you to have facts and figures ready to present to each meeting participant. Being thoroughly prepared for the presentation and ready to answer any questions is likely to make new clients more at ease when it comes to doing business with you.
(4) Deciding on Strategy
When you are deciding which negotiation strategy to use, considering the negotiation et iquette of the professionals you are working with is imperative. For example, in the U. $. , it is appropriate to use "hard selling" or persuasion to get a businessperson to side with you in the negotiation process. However, in countries like Australia this is inappropriate and could result in the end of a potentially positive business relationship. In the Middle East and parts of Africa, bargaining is common and expected-both sides make offers on an item or service until a satisfactory price is reached. In some cases, it is best to simply state the facts regarding your stance in the negotiation, to be honest about your intentions and to respectfully listen to all the opinions presented at the meeting.
(5) Waiting for a Decision
Once all the information has been presented and its time to come to a decision, using proper etiquette to respect this part of the process will help to secure the business deal. In many companies, the final negotiation decision is made from the top down, meaning that executives will likely have additional meetings to determine the negotiation outcome. Being patient and accommodating during this time shows that you respect the process and are not simply focused on getting "your way". Following up with the negotiation proceedings in the appropriate way, such as sending a short email, will show that you are genuinely interested but dont want to seem too pushy.

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