滿額折
Citizen Satisfaction ― Improving Government Performance, Efficiency, and Citizen Trust
商品資訊
ISBN13：9780230341340
出版社：Palgrave Macmillan
作者：Forrest Morgeson
出版日：2014/05/21
裝訂／頁數：精裝／248頁
規格：21cm*14cm (高/寬)
定價
：NT$ 6379 元若需訂購本書，請電洽客服 02-25006600[分機130、131]。
商品簡介
作者簡介
商品簡介
"Citizen Satisfaction investigates the topic of satisfaction with government services from a variety of perspectives and includes chapters on the growing interest in performance measurement among governments, citizen satisfaction theory and the practice of measurement, and how satisfaction data can be used to drive improvements inside government agencies that lead to enhanced satisfaction. Using case studies and empirical results from satisfaction studies at the federal level of government in the United States, the book looks at the relationship between citizen satisfaction and electronic government"--
作者簡介
Forrest V. Morgeson III is Director of Research at the American Customer Satisfaction Index (ACSI) in Ann Arbor, Michigan, USA. He received his doctorate in Political Science from the University of Pittsburgh, USA.His research has been published in the leading journals in both public administration and marketing, including Public Administration Review, Journal of Public Administration Research and Theory, International Review of Administrative Sciences, Electronic Government, Journal of Marketing, Marketing Science, Journal of the Academy of Marketing Science, and the International Journal of Research in Marketing, among others.
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