Big Ideas to Big Results ― How to Disrupt Industries and Delight Customers

Today, your business has immense new opportunities to disrupt markets and delight customers. But truly impactful innovation and business transformation is as brutally difficult as ever. InBIG Idea to BIG Results , two world-renowned consultants introduced the first complete strategic methodology for business transformation: an approach fully grounded in reality, inclusive of people, and 100% results-oriented. Now, in this extensively updated Second Edition, they’ve integrated new Transformation Competencies to help you "disrupt and delight" with even greater speed, intensity, and impact.

Building on their pioneering work with hundreds of senior executives, Ernst & Youngs’s Michael Kanazawa and Dr. Robert H. Miles now show you how to:

• Transform your "purpose" from a paper mission statement to a shared burning ambition that really can drive your strategic transformation
• Leverage agile innovation techniques to move faster, reach value earlier, reduce execution risks, and overcome change gridlock
• Completely rethink the way you use digital, embedding it throughout your strategy, business model, products, and services
• Use "Speed Brakes" to systematically manage each of the factors that can inhibit or accelerate your transformation
• Start using prioritization as a management discipline, not just a project management activity

BIG Idea to BIG Results, Second Edition is indispensable reading for every CxO, board member, senior business decision-maker, entrepreneur, and strategist. Kanazawa and Miles will help you align behind what really matters now, bias your people towards speed and action, and harness their energy instead of wasting it. With their help, you’ll find the right path foryour business transformation, clear away your obstacles to innovation, andget there – more surely and rapidly than ever before.

Michael T. Kanazawa is a principal with Ernst & Young LLP and a leader in its strategy practice. At EY, his current focus is applying a powerful model of blended strategic and design thinking to solve clients' problems in innovation, strategy and transformation. He is a member of the founding team building EY’s Purpose-Led Transformation methodology for agile innovation. Kanazawa previously served as principal and Managing Director of Bedrock, a major enterprise consultancy acquired by Ernst & Young in 2014. He has worked with organizations including Silicon Valley start-ups, private equity investors and global corporations ranging from AT&T and Intel to PG&E, Schlumberger, Symantec, and Verizon.

Dr. Robert H. Miles, Founder and President of Corporate Transformation Resources, is a thought and practice leader in the fields of corporate transformation and executive leadership. Miles was a faculty member at the Yale School of Management and later at Harvard Business School, where he chaired the innovative program for CEO's, division presidents, and their teams that generated the initial insights for his pioneering methodologies. He has authored several books on corporate transformations at over 25 companies, including Corporate Comeback and Leading Corporate Transformation.