Media Criticism in a Digital Age ─ Professional and Consumer Considerations

Media Criticism in a Digital Age introduces readers to a variety of critical approaches in analyzing audio and video discourse on radio, television and the Internet. It's built for individuals and students preparing for careers in media and for use in courses based around media criticism.

The text takes the view that the material heard and seen over digital media is worthy ofserious critical consideration. This book offers useful measures for students and media professionals to evaluate one's own media product as well as the content of competitors. It also help students employ a variety of critical perspectives using philosophy, psychology, economics, sociology, and linguistics to help refine and build their skills in media criticism, and offers a blend of insights from both industry and academic authorities. Features of the book include:

• Visual examples of media across a range of platforms;

• Chapters that reflect the current media world, including coverage of broadband and social media content;

• Nearly thirty critiques penned by a variety of widely respected authors and;

• A supplementary website for professors that provides suggested exercises that accompany each chapter

With Media Criticism in a Digital Age, students will be equipped with the media literacy necessary for criticism in the digital era.

Peter B. Orlik is director and professor in Central Michigan University’s School of Broadcast & Cinematic Arts.