跨文化商務交際英語（簡體書）

Unit1 關于文化
Part Ⅰ Reading
Text 1 Culture and Communication
Text 2 Culture in Business Communication
Part Ⅱ Listening
The Role of Intercultural Communication
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit2 理解商務交際
Part Ⅰ Reading
Text 1 Being an Effective Business Communicator
Text 2 Cross-Cultural Verbal Communication Styles
Part Ⅱ Listening
Cultural Differences in Business Communication
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit3 跨文化交際概述
Part Ⅰ Reading
Text 1 Your Brain on Culture
Text 2 How to Manage Intercultural Communication
Part Ⅱ Listening
Cultural Studies and Social Change
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit4 當今跨文化國際理論
Part Ⅰ Reading
Text 1 Dominant Theories in Intercultural Business Communication
Text 2 Cultivating A Global Mind-set
Part Ⅱ Listening
Intercultural Communication Competence
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit5 跨文化交際中的商務禮儀
Part Ⅰ Reading
Text 1 Greetings, Introductions, and Business Cards
Text 2 Conversational Customs and Manners
Part Ⅱ Listening
Dining and Tipping
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit6 跨文化價值觀
Part Ⅰ Reading
Text 1 Cultural Values in Business and Society
Text 2 Different Values Systems
Part Ⅱ Listening
Equities and eBay--Culture Gets in the Way
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit7 跨文化交際中的語言因素
Part Ⅰ Reading
Text 1 Role of Language in Intercultural Communications
Text 2 Lingua Franca and Message Comprehension
Part Ⅱ ListeningII0
Language, Logic, and Communication
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit8 商務交際中的文化多樣性
Part Ⅰ Reading
Text 1 Cultural Diversity at Workplace
Text 2 Enhancing Intercultural Communication in the Workplace
Part Ⅱ Listening
Current Trends in the Global Workplace
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit9 跨文化對商務交際的影響
Part Ⅰ Reading
Text 1 Social Hierarchies Affect Effective Intercultural Business
Communication
Text 2 Office Customs and Practices
Part Ⅱ Listening
Customary DemeanorBehavior
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit10 跨文化對商務交際的影響
Part Ⅰ Reading
Text 1 Leadership Challenges in A Globally Intercultural World
Text 2 Cross-Cultural Dimensions of Decision Making
Part Ⅱ Listening
Human Resources Management (HRM in Business
Communication
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit11 跨文化交際障礙
Part Ⅰ Reading
Text 1 About Intercultural Communication Barriers
Text 2 High-context and Low-context Cultures
Part Ⅱ Listening
Behavioral Barriers to Communication
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit12 如何應對跨文化交際
Part Ⅰ Reading
Text 1 Cross-cultural Communication Strategies
Text 2 Managing in Multicultural Teams
Part Ⅱ Listening
Intercultural Communication and Conflict Management
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit13 跨文化管理
Part Ⅰ Reading
Text 1 How A Global Mindset Translate to Bottom-line Results?
Text 2 Why Cross-cultural Communication Is Critical to Virtual
Teams and How to Overe the Intercultural
Disconnect?
Part Ⅱ Listening
Being Culturally Sensitive
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit14 跨文化談判
Part Ⅰ Reading
Text 1 Communicating and Negotiating across Cultures
Text 2 The Phases of Intercultural Negotiation
Part Ⅱ Listening
Communication and Style of Negotiating
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit15 跨文化營銷
Part Ⅰ Reading
Text 1 Cultural Dynamics in Assessing Global Markets
Text 2 Cultural Knowledge
Part Ⅱ Listening
Required Adaptation
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises
Unit16 跨文化交際面臨的挑戰
Part Ⅰ Reading
Text 1 The Challenge and Opportunity of Intercultural Cooperation
Text 2 Information Technology and Global E-munication
Part Ⅱ Listening
Being Culture Savvy in Cross-cultural Environment
Part Ⅲ Chinese Summary
Part Ⅳ Word Study
Part Ⅴ Exercises