Helen Routledge is one of Europe's leading designers of serious games and a regular speaker at international industry events. With a background and passion in behavioural sciences and psychology Helen has over a decade of experience of applying behavioral and cognitive theories to highly-interactive serious games. Helen's knowledge of psychology and game mechanics has been applied to an incredibly varied range of solutions including team building, leadership, sales training, IT security, disease control and health. An avid blogger and writer on the subject of serious games design, Helen's experience has gained her credibility and a name within the industry, as one of the leaders, innovators and entrepreneurs within the sector. Her experience has resulted in her becoming a recognised figure on the international speaking circuit on the topics of games for learning. Helen is an Instructional Games Designer and specialises in the design and development of engaging Serious Games. With over 11 years' experience of applying behavioural and cognitive theories to highly-interactive serious games. Starting out with a B.Sc (Hons) in Behavioural Science (major in psychology) she has worked on dozens of varied projects addressing, for example, social skills education for young people, team building, leadership, sales training, supply chain management, IT security and infectious disease control. Helen is regularly published in professional and academic magazines and journals and has been interviewed for a number of trade magazines and websites. Helen has spoken at a number of industry events, both in the serious games world and in the wider management/L&D world.
