商品簡介
Written from a Chinese perspective but with “Western” methodology, this book offers, for the first time, a comprehensive view of the Chinese strategic mind and provides frameworks for Western companies to use in order to improve their understanding of the intentions and meanings of Chinese decision-makers and strategic documents. Adopting a holistic approach to an analysis of Chinese strategic thinking, the book draws on the fields of literature, including sources in both Chinese and English languages--military studies, political science, history, sociology, psychology, philosophy, linguistics, and business strategy. Liu answers the question: what are the fundamental reasons for misunderstanding between Westerns and Chinese. Annotation c2016 Ringgold, Inc., Portland, OR (protoview.com)
作者簡介
Hong Liu, Alliance Manchester Business School, University of Manchester, UK
