商品簡介
Written for students and scholars who need to master research designs for publication, this resource uses practical exercises in each chapter to illustrate the proper methods for defining a purpose, ontology and epistemology for all types of projects. Huff (strategy and innovation, TUM Business School, Munich) also presents material that will be useful for instructors who need to encourage classroom discussions and oversee research for both groups and individuals. Extensive appendices include online resources that offer no-cost research designs to the public, checklists for assembling and evaluating a specific design and an annotated bibliography that suggests additional readings on the subject. Annotation c2009 Book News, Inc., Portland, OR (booknews.com)
