商品簡介
This study of the treatment of gender in the TV show Mad Men uses techniques of literary analysis and ideas from feminist and non-feminist discourses on women's work. The book begins with historical background for understanding the issues of women in the workplace in the 1960s, such as competition, career versus family, and birth control and reproductive rights. Subsequent discussion centers on the history of media and literary representations of secretarial culture, feminist awakening in the workplace, and the role of gender, motherhood, and social class for homemakers. The book's readership includes media scholars and feminist scholars. This revised edition includes a new conclusion on the end of the TV show. Annotation c2016 Ringgold, Inc., Portland, OR (protoview.com)
作者簡介
Erika Engstrom (PhD, University of Florida) is Professor at the University of Nevada, Las Vegas. She is the author of The Bride Factory: Mass Media Portrayals of Women and Weddings.
Tracy Lucht (PhD, University of Maryland) is Assistant Professor at Iowa State University. She is the author of Sylvia Porter: America’s Original Personal Finance Columnist.
Jane Marcellus (PhD, University of Oregon) is Professor at Middle Tennessee State University. She is the author of Business Girls and Two-Job Wives: Emerging Media Stereotypes of Employed Women.
Kimberly Wilmot Voss (PhD, University of Maryland) is Associate Professor at the University of Central Florida. She is the author of The Food Section: Newspaper Women and the Culinary Community.