Get-Real Selling ─ Your Personal Coach for Real Sales Excellence

If you can help your customer enhance his ability to give great Service to his customers, or improve his company's Economics (by increasing his revenue or reducing his costs), or enhance his Life, especially his quality of work-life, you will find a customer who's ready to adopt your recommendations. The S.E.L. approach has produced measurable sales improvement for thousands of salespeople in live Get-Real Selling workshops. In this book, short, pithy chapters and a no-nonsense approach highlight both Real and Not-Real practices that will improve your performance too.

Powerful tools like the Opportunity Board, Sales Call Planner, Discovery Planning Chart, Skills and Practices Checklist, Presentation Planning Tool, Proposal Writing Tip Sheet and Bibliography will improve your performance immediately.

Based on Hawk's and Boland's decades of experience as sales pros, sales managers, and sales VPs in large corporations, this Revised Edition packs an amazing amount of practical wisdom into a two-hour read.

"This is a book that not only gives pragmatic techniques, but helps in personal achievement. It should be read and digested." Stephan Schiffman, best-selling author of 43 sales books, including Cold Calling Techniques (That Really Work)

"Boland and Hawk have provided today's sales professionals with a clear roadmap for sustainable success."David McNally, Author, Even Eagles Need a Push