商品簡介
This volume brings together 22 chapters by business, tourism and hospitality, and other researchers from Europe, Brazil, Asia, the United Arab Emirates, and the US, who examine opportunities and challenges for tourism and hospitality in BRIC (Brazil, Russia, India, and China) countries. They address approaches to tourism and hospitality development; food, film, casino, and medical tourism; the role of social media; a customer relationship model to improve retention; job satisfaction in the industry; the conservation and development of pre-historic geosites; cross-national comparison of growth and development; development practices; societal challenges; tourism destination competitiveness; innovations; and impacts. Annotation ©2016 Ringgold, Inc., Portland, OR (protoview.com)
