商品簡介
In 20 years, Bruno Codispoti has crafted and launched over 100 unique retail food products into the North American marketplace. He's experienced both sweet successes and his fair share of agonizing food flops. After years of offering consult and the occasional helping hand (and wallet), he's strung together some chapter lessons and baked them into very colourful stories; many of which involve well-known personalities and iconic food brands such as Jamie Oliver, Sammy Hagar (Van Halen), N'Sync, Pizza Pizza, Kernels Extraordinary Popcorn and New York Fries. Hoping that other food biz fanatics will learn something valuable from his victories, and more importantly, from his fiascos, Bruno peels back the onion layers to uncover the mysteries of the retail food industry.
作者簡介
Bruno Codispoti is Chairman & Founder at BrandFusion Ltd., Co-founder at Crazy Uncle Culinary Cocktails, and President of Custom Flavors LLC. Over the past 20 years, he has crafted and launched over 100 unique retail food products into the Canadian and US marketplace. He lives in Vaughan, Ontario with his wife Lisa and their three children.
