商品簡介
李海峰主編的《商務英語綜合教程2》共12個單元,涉及經濟學基礎、石油與經濟、大數據、稅收政策、股市、證券市場監督、戰爭與經濟、經濟共同體、**品、網購、品牌形象、人才招聘等與經濟和商務緊密聯系的內容。每單元都由導入性練習、課文A 、詞匯表、注釋、練習和課文B組成。課文A主要選自英語國家的重要刊物;詞匯表列出了課文中出現的商務術語和重要詞匯;注釋側重于相關背景知識的介紹和較難概念與術語的解釋;練習則緊緊圍繞課文的重點和難點進行設計,包括對課文的理解和對重要詞匯、術語的基本運用,形式豐富多樣,能較好地檢測和鞏固所學知識。課文B是延伸閱讀,是學生自主學習的好材料。
本教材適合商務英語專業或英語專業(商務方向)大一學生使用,也可作為英語愛好者和從事國際商貿活動人士的參考教材。
目次
Unit 1 Basic Economics Part I Lead-in Activities Part II Intensive Reading Text A Basic Economic Concepts Part III Supplementary Reading Text B The Confused Economy: Is the Business Cycle Dying?Unit 2 Oil and Economy Part I Lead-in Activities Part II Intensive Reading Text A Journey to the Center of the Earth Part III Supplementary Reading Text B Endless OilUnit 3 Big Data Part I Lead-in Activities Part II Intensive Reading Text A A Trillion Points of Data Part III Supplementary Reading Text B The Next Inter Boom: Dot-Gov StartupsUnit 4 Tax and Expenditure Part I Lead-in Activities Part II Intensive Reading Text A Tax, Tax, Spend, Spend Part III Supplementary Reading Text B Barack Obama Gives Way to Republicans over Bush Tax CutsUnit 5 Stock Exchange Part I Lead-in Activities Part II Intensive Reading Text A Speculators and Markets Part Ill Supplementary Reading Text B The Market for Foreign ExchangeUnit 6 Securities Supervision Part I Lead-in Activities Part II Intensive Reading Text A Living by Uncle Sam's Rules Part III Supplementary Reading Text B Shares Drop on IPO Wave, Lackluster DataUnit 7 War and Economy Part I Lead-in Activities Part II Intensive Reading Text A The Waiting Game Part III Supplementary Reading Text B Power UpUnit 8 Economic Bloc Part I Lead-in Activities Part II Intensive Reading Text A The Impact of Brexit on the British Pound & UK Economy Part III Supplementary Reading Text B The Eurozone in CrisisUnit 9 Luxury Part I Lead-in Activities Part II Intensive Reading Text A The Return of Luxury Part III Supplementary Reading Text B Time, Lost and FoundUnit 10 Online Shopping Part I Lead-in Activities Part II Intensive Reading Text A Arts and Crafts Find New Life Online Part III Supplementary Reading Text B Music for Free, and It's LegalUnit 11 Brand Image and Marketing Part I Lead-in Activities Part II Intensive Reading Text A Marriott Hip? Well, It's Trying Part III Supplementary Reading Text B Saving SaabUnit 12 Recruitment of Talents Part I Lead-in Activities Part II Intensive Reading Text A Stealing Managers from the Big Boys Part III Supplementary Reading Text B The Disposable Worker