The Fuzzy and the Techie ― Why the Liberal Arts Will Rule the Digital World

Scott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in the humanities or social sciences, you were a fuzzy. If you majored in the computer or hard sciences, you were a techie.
In this brilliantly contrarian book—already cited by Anne-Marie Slaughter and Fareed Zakaria in commencement speeches—Hartley reveals the counterintuitive reality of business today: it’s primarily the fuzzies—not the techies—who are developing the most dynamic new businesses. Hartley reveals breakthrough fuzzy-techie collaborations in these exciting startups and explores how these partnerships are at the center of innovation in business, education, and government.
For anyone doubting whether a liberal arts education is practical in a world increasingly dominated by technology, Hartley’s work will come as a reassuring revelation.