Technology Strategies for the Hospitality Industry
商品資訊
ISBN13：9780134484495
出版社：Pearson College Div
作者：Peter D. Nyheim
出版日：2018/07/30
裝訂／頁數：平裝／193頁
規格：27.9cm*21.6cm*1.9cm (高/寬/厚)
商品簡介
For courses in technology in hospitality.
A practical guide to enhancing hospitality with technology
Technology Strategies for the Hospitality Industry examines technology strategies for the hospitality industry, from hotels and restaurants, to meetings and events. Practical in its approach, the text has a running theme of strategy throughout, and each chapter flows in the same order — interview, content, case study, and questions. Written in cooperation with a team of contributing authors from the industry, the 3rd edition includes a new chapter on virtual and augmented reality in hospitality and updated material on current and emerging technologies.
作者簡介
Peter Nyheim, PhD, is a Principal at BizEnglish, a technology agency focusing on English-speaking clientele. Prior to BizEnglish, Dr. Nyheim taught at Penn State University and Drexel University. Dr. Nyheim earned a BA in Government from Lehigh University, an MBA from Drexel University in Information Systems, and a PhD in Workforce Education from Penn State University.
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