Scott's influence on Scottish tourism is widely discussed among scholars. However, only a few have provided a holistic analysis of the relationship between Scott and Scottish tourism from the 19th to the 21st Century in a theoretical framework. This book reveals how the myth of Scott has been created and appropriated at different stages of the development of the Scottish tourism industry by drawing upon Roland Barthes' analysis of myth. The study is largely based on an analysis of 110 travel accounts and 48 guidebooks written between the 1770s and the 2010s. The author argues that Scott's influence on the Scottish tourism industry is strongly ensured by a wide participation of various actors in continuously changing forms.
Lingwei Meng obtained his Ph.D. degree in English literature at the University of Gottingen. His research focuses on travel writing, tourist guidebooks, literary tourism and Scottish literature.
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。
