The Psychology of Money

《金錢心理學》並非教你如何用數學公式致富，而是帶你深入理解「為何人們會這樣用錢」。作者摩根・豪澤以19篇精煉短文，揭示我們對金錢的直覺、恐懼、慾望與決策背後的心理機制。真正的財務智慧，不在於知識有多深，而是能否控制情緒與行為。在這本廣受好評的暢銷書中，你會發現投資與理財不是數學題，而是人性課。這本書適合所有想更好理解金錢與自己關係的讀者，幫你在混亂與不確定中，做出更聰明、更穩健的財務選擇。

Doing well with money isn’t necessarily about what you know. It’s about how you behave. And behavior is hard to teach, even to really smart people.

Money—investing, personal finance, and business decisions—is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don’t make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled together.

In The Psychology of Money, award-winning author Morgan Housel shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life’s most important topics.

Morgan Housel is a partner at The Collaborative Fund and a former columnist at The Motley Fool and The Wall Street Journal. He is a two-time winner of the Best in Business Award from the Society of American Business Editors and Writers, winner of the New York Times Sidney Award, and a two-time finalist for the Gerald Loeb Award for Distinguished Business and Financial Journalism.