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英國出版界指標大獎肯定!A.F. Steadman 獲年度作家,《史坎德》系列帶你踏上熱血奇幻旅程
The Whole Marketer:How to become a successful and fulfilled marketer
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The Whole Marketer:How to become a successful and fulfilled marketer

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:NT$ 714 元
優惠價
: 95 折 678 元
領券後再享88折起
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無庫存,下單後進貨(到貨天數約45-60天)
下單可得紅利積點 :20 點
商品簡介

商品簡介

As marketing roles continue to evolve, expand and embrace the complexities of the modern world of business, marketers are under increasing pressure to perform as individuals and teams. The Whole Marketer argues that now is the time to take stock of technical skills required, examine the latest thinking, identify capability gaps and discover how to be fulfilled in a professional context and as a human. Abigail Dixon looks at the functions of a marketing team through a lens of personal development. Her rich experience comes from leading marketing teams, and training hundreds of marketers at varied stages of their career to achieve formal qualifications. The book will help marketers to be a better version of themselves tomorrow.

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優惠價:95 678
無庫存,下單後進貨
(到貨天數約45-60天)

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