What do Amazon, Google, Visa and AirBnB all have in common? They are all platform businesses. They know they can go beyond their industry segments. They capitalize on wider ecosystems that strengthen their offering and expand commercial opportunities. And now you can learn to do the same for your business too.
Welcome to the world of platform businesses. In Platform Mindset one of the world's most creative man in business according to Fast Company and a leading strategy professor at a Financial Times top 40 business school teach you the ropes. They lead you through the seven key steps you can take to turn your business into a successful platform. Learn to harness emerging technologies like artificial intelligence, cement your business into thriving ecosystems and go beyond industry boundaries. Uncover how business leaders at companies as diverse as John Deere, KONE, Visa, Tetra Pak, TikTok, Peloton and many more are leading their businesses to the future by reinventing their business model. Authors Tero Ojanper and Timo Vuori distil the disrupters' methods to an actionable plan anyone can follow. In Platform Mindset they put the emphasis on what you can do as leader; harness new technologies, work with partners but also crucially, recognise the fear of change in your people and utilize that energy to drive progress. More than just about technology, this book is at the centre of the leadership agenda for the future.外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
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