The book looks at the turn of the century, when organized soccer began to be played in a systematic way by the European community of Rio and S緌 Paulo, mostly by the British. It shows that the new sport was embraced by these people as a way to celebrate their culture, and to imitate the activities of the elite schools in Britain that became quite popular throughout Europe. Young Brazilians from the elite also embraced the sport as a way of sharing a popular European sport that was identified with what was respected as a white/upper class activity. In this way making a distinction from the lower and darker populations. Making this distinction was important in this moment of post-emancipation, affirming the superiority of the upper/white class. It was also important for the European residents of Brazil in order to distinguish themselves from Brazilians (colonial mentality). Football was one aspect of the modernity that these two cities were craving to achieve.
The book highlights the impact of European-based racial assumptions on the development of professional soccer. It provides a broad discussion on how the official discourse after 1930 was one of conciliation, claiming that Brazil was not European, but unique due to its racial mixing. This idea began to be promoted by artists and intellectuals as an attempt to Brazilianize the country, but it was soon embraced by politicians with the leadership of President Getulio Vargas in an attempt to create a unified national identity. In this context, futebol was also unique in relation to European football because of its mulatoism. Although this new attitude would influence social and racial barriers within football to fall, racism did not end, nor did Brazil become a racial democracy - as it has been claimed by many.
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。
