TOP
英國出版界指標大獎肯定!A.F. Steadman 獲年度作家,《史坎德》系列帶你踏上熱血奇幻旅程
Working Towards a Proficiency Scale of Business English Writing: A Mixed-Methods Approach
滿額折

Working Towards a Proficiency Scale of Business English Writing: A Mixed-Methods Approach

商品資訊

定價
:NT$ 8699 元
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
無法訂購
商品簡介

商品簡介

1 Core Issues in Business English Education 1.1 English as a Lingua Franca for Business Communication1.2 The Importance of Business English Writing Skill1.3 Business English Teaching and Learning in China1.4 Problems and Challenges of Business English Education in China2 Assessment of Business English: The Role of Language Proficiency Scales2.1 Language Proficiency Scales 2.1.1 Definitions2.1.2 Origins2.1.3 Functions2.1.4 Impact2.2 The CEFR and Business English Tests 2.2.1 The CEFR2.2.2 Use of the CEFR2.2.3 Aligning Business English Tests to the CEFR: Potential Problems 2.3 Scales of Business English Proficiency: A Critical Evaluation 2.3.1 The ELTDU Stages of Attainment Scale2.3.2 The ALTE Framework 2.3.3 The ESU Framework 2.3.4 The International Second Language Proficiency Ratings (ISLPR)2.3.5 The Canadian Language Benchmarks (CLB)2.3.6 Discussion3 Conceptualizing Business English Writing Proficiency 3.1 Business English in the ESP context3.1.1 What is ESP?3.1.2 Branches of ESP3.1.3 Categorization of Business English3.2 Genre as ESP Writing Competence3.2.1 ESP Conceptualization of Writing 3.2.2 The Concept of Genre 3.2.3 Genre in Three Traditions3.2.4 Genre in the International Business World 3.3 The Model of Genre Knowledge 3.3.1 Formal Knowledge 3.3.2 Process Knowledge 3.3.3 Rhetorical Knowledge 3.3.4 Subject-matter Knowledge4 Working Towards a Scale of Business English Writing 4.1 General Principles of EGP Scale Development 4.1.1 Objectivity 4.1.2 Consistency 4.1.3 Localization 4.1.4 Comparability4.2 Common Methods of Scale Construction4.2.1 Intuitive Methods 4.2.2 Test-based Methods 4.2.3 Performance-oriented Methods4.3 Business English Writing Scale Development: Considerations from the ESP Perspective4.3.1 Linguistic Features of ESP 4.3.2 Pedagogical Objectives of ESP4.3.3 ESP Assessment: Specificity and Authenticity4.4 Developing a Scale of Business English Writing: A Mixed-Methods Approach4.4.1 Research Design 4.4.2 Scale Development Phase4.4.3 Scale Validation Phase 5 The Initial Establishment of a Descriptive Framework5.1 Theoretical basis of the Business English Writing Proficiency: The Model of Genre Knowledge 5.2 Categories of Genre Knowledge from the Business English Writing Perspective5.2.1 Operationalization of Formal Knowledge 5.2.2 Operationalization of Process Knowledge 5.2.3 Operationalization of Rhetorical Knowledge 5.2.4 Operationalization of Subject-matter Knowledge5.3 Categories of Business English Writing Activities5.3.1 A Review of Genres for Business Written Communication5.3.2 Selection of Genres for Framework Incorporation6 Creating a Descriptor Pool 6.1 Collection of Descriptors of Business English Writing Proficiency 6.1.1 Document Review6.1.2 Teacher Workshops6.1.3 Initial Categorization of the Descriptors6.2 Refining Categories of the Descriptive Scheme6.2.1 Key Issues Raised in Category Distinctiveness6.2.2 Selection and Revision of the Scale Categories 6.3 Quality Control on the Descriptors6.3.1 Key Issues Raised in Descriptor Formulation 6.3.2 Selection and Revisi

購物須知

外文書商品之書封,為出版社提供之樣本。實際出貨商品,以出版社所提供之現有版本為主。部份書籍,因出版社供應狀況特殊,匯率將依實際狀況做調整。

無庫存之商品,在您完成訂單程序之後,將以空運的方式為你下單調貨。為了縮短等待的時間,建議您將外文書與其他商品分開下單,以獲得最快的取貨速度,平均調貨時間為1~2個月。

為了保護您的權益,「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。

若要辦理退貨,請在商品鑑賞期內寄回,且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。

定價:100 8699
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

暢銷榜

客服中心

收藏

會員專區