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Entrepreneurial Innovation: Strategy and Competition Aspects
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Entrepreneurial Innovation: Strategy and Competition Aspects

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:NT$ 4059 元
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
商品簡介

商品簡介

i. List of Contributorsii. List of Tablesiii. List of Figuresiv. Acknowledgments
Chapter 1. Entrepreneurial innovation through strategy and competition (Vanessa Ratten)
Chapter 2. Porter's Business Strategies and Business Performance in SMEs (Emil Knezovic and Aida Hamur)
Chapter 3. Digital innovation in sport - Barriers and opportunities for branded fitness apps for fans(Alex Fenton, Keith D Parry, Simon Chadwick, Guilherme Guimar綣s and Varid Aeron)

Chapter 4. Market Bank as Alternative to MSMEs Fund Provider: Lesson of Entrepreneurship from Indonesia(Sonny Eli Zaluchu, Petrus Usmanij and Vanessa Ratten)
Chapter 5. Sustainable entrepreneurship and marketing strategy: Exploring the consumer "attitude-behavioural intention" gap in the sport sponsorship context(Koronios Konstantinos, Ntasis Lazaros, Dimitropoulos Panagiotis and Ratten Vanessa)
Chapter 6. Using Mathematical framework to nudge the Customers (Sandeep Bhasin and Bhawna Kumar)
Chapter 7. The Sense of Place Value and The Actors Involved: Indigenous Entrepreneurship in Indonesia (Astrid Kusumowidagdo and Cicilia Larasati Rembulan)
Chapter 8. Sport Entrepreneurship in Indonesia(Renata Putri and Louis Moustakas)
Chapter 9. Indian Artisans - Opportunities in disguise(Sandeep Bhasin and Bhawna Kumar)
Chapter 10. Personality, Acculturation and Performance of Artisan Entrepreneurs in Ghana(George Acheampong, Ernest Yaw Tweneboah-Koduah and Oliver Kwabena Aggrey)
Chapter 11. Empowering the Batak Toba Home Industry in North Sumatera: A descriptive study of Artisan Entrepreneurship (Endang Purwaningrum, Ina Sukaesih, Petrus Usmanij and Vanessa Ratten)
Chapter 12. Muslimpreneur: Entrepreneur potential characteristics in Indonesia as the country with the largest Muslim population in the world(Hanny Nurlatifah, Asep Saefuddin, Marthin Nanere and Vanessa Ratten)
Chapter 13. Micro Small Medium Enterprises (MSMEs) and Indonesian National Economies during and post COVID-19 (Rahmadi Sunoko, Asep Saefuddin, Marthin Nanere and Vanessa Ratten)
Chapter 14. Technology Entrepreneurship: Fintech Lending in Indonesia(Roberto Akyuwen, Marthin Nanere and Vanessa Ratten)
Chapter 15. Entrepreneurship Landscape of Translating Business in Indonesia: An Observation and Online Survey During Covid 19 Pandemic
(Ina Sukaesih, Endang Purwaningrum, Petrus Usmanij and Vanessa Ratten)

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定價:100 4059
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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