The Key to Creativity: The Science Behind Ideas and How Daydreaming Can Change the World
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Readers of Stolen Focus and Quiet will appreciate this wide-ranging and passionate investigation into creativity: Why and when it strikes us, and how to transform workplaces, classrooms, and communities for creativity to flourish.
After a cycling crash leaves her head spinning, journalist Hilde stby finds herself suddenly bursting with creative energy--which makes her wonder: What's the secret to human creativity? Where do ideas come from? And most importantly: in a society that praises productivity and pace, how can we nurture, rather than suppress, our creative impulses?
Using Alice's Adventures in Wonderland as her inspiration, stby takes readers tumbling down the rabbit hole of ideas in The Key to Creativity. She enrolls in improv class, straps herself into a brain-imaging machine, revisits her third-grade classroom, and floats in a sensory deprivation tank. She interviews powerhouse creatives--like novelist Maja Lunde, journalist Michael Pollan, and artist Tracey Emin--and decodes their creative regimens. All along, she writes about the cultural history and science behind our "aha" moments, our inner critics, and our idle thoughts.
With the charm of Alice exploring Wonderland and meeting its curious inhabitants, The Key to Creativity invites us to imagine a world where daydreaming is encouraged and even our strangest ideas have value.
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