Oops! How NOT to Start a Small Business (And What to Do Instead): : 7 Rookie Mistakes to Skip & 7 Smart Moves to Make

Starting a business is exhilarating-until it's not. With a mix of personal stories, practical advice, and a dash of humor, this book takes you through the highs and lows of launching your own business, sharing hard-earned lessons from real-life successes (and, yes, plenty of failures).

Pam, a seasoned entrepreneur who's started multiple businesses with her husband-some thriving, some not-opens up about the pitfalls of rookie mistakes, failed partnerships, and the importance of loving what you do. Drawing on her experience, Pam offers key insights into what it *really* takes to make a business work: beyond hard work and luck, it's about smart planning, emotional readiness, and knowing when to pivot.

Inside, you'll discover:
- The 7 no-no's that can sink your business before it starts
- The 7 yes-yes's that will help set you up for success
- Real-life stories of partnerships gone wrong (and how to avoid making the same mistakes)
- How to take stock of your own strengths and weaknesses before diving into entrepreneurship
- Practical advice on navigating startup costs, managing fear, and handling marketing blunders
- 8 Appendices with essential details to help guide your way through the nitty-gritty of business ownership

Whether you're a first-time entrepreneur or looking to refine your existing business, this book will help you work smarter, avoid unnecessary stress, and set a strong foundation for success. Learn from Pam's missteps so you can skip the headaches and move straight to the wins.
Ready to take the leap? Let this be your guide.
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