$256 billion was lost on start-ups in 2023.
The idea for Apple was rejected by Hewlett-Packard five times.
Investors bet $100 million on the Segway... and lost.
When ideas meet investment, why do smart people so often get it wrong and what contributes to the billion dollar gap between ideas and innovation?
Christopher S. Sellers, author of the breakthrough bestseller APPLIED CREATIVITY, lays out the universal challenges to innovation; cognitive bias, productivity and schooling, to illuminate the creative thinking, skills and process you need to deliver billion dollar ideas.
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。
