商品簡介
This volume explores the concept of Cultural Entrepreneurship, illustrating how creativity, culture, and business come together in innovative ways. Starting with a working definition -- "entrepreneurship in or of culture, including entrepreneurship in the cultural industries and entrepreneurship in the cultural arena of artistic and cultural values" - the volume examines key themes in current research. These include balancing artistic creativity with economic viability, navigating individual agency versus structural constraints in creative careers, and adapting to new business models from traditional arts organizations to emerging digital platforms. Highlighting an interdisciplinary perspective, the volume considers the economic, sociological, and cultural forces shaping entrepreneurial activities in creative realms. It provides both theoretical frameworks and practical insights, presenting cultural entrepreneurship as a dynamic field that combines artistic innovation with economic strategies.
