By tracing the traditional progression of rhetoric from the Greek Sophists to contemporary theorists, this updated eighth edition gives students a conceptual framework for evaluating and practicing persuasive writing and speaking in a wide range of settings, including written, visual, and digital media.
Through an expansive historical purview, the book illustrates how persuasive public discourse performs essential social functions and shapes our societies, drawing on the ideas of many of history's greatest thinkers and theorists. This new edition includes an integrated exploration of non-Western rhetorics, an updated account of contemporary rhetoric, and enhanced analysis of rhetorical theory in a digital age. Known for its clear writing style and contemporary examples throughout, The History and Theory of Rhetoric emphasizes the relevance of rhetoric to today's students.
This revised edition serves as a core textbook for rhetoric courses in both English and communication programs covering both the historical tradition of rhetoric and contemporary rhetoric studies.
The book is supported by an extensive collection of free digital resources for students and instructors, including:
Visit the Instructor & Student Resources website at routledgelearning.com/historyofrhetoric.
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。
