商品簡介
This book highlights the economic, systemic, and forward-looking dimensions of air transport, offering a comprehensive and accessible introduction to the functioning, evolution, and future challenges of the global airline industry. Its main strength lies in its ability to address a wide and diverse audience. Structured around five chapters, the book examines the historical development of aviation, the complexity of the air transport ecosystem, airline business model dynamics, competitive strategies, and future challenges such as climate change, evolving passenger behavior, and geopolitical issues. Combining academic rigor with clarity, it fills a gap in the literature by providing an up-to-date and multidisciplinary perspective. It raises timely questions about the sustainability of current airline business models and offers insights into the technological, regulatory, and societal transformations shaping the future of aviation. The original French edition was appreciated not only by students but also by aviation professionals (pilots, cabin crew, managers), consultants, lawyers, and public decision-makers seeking a concise and structured understanding of the air transport sector's key issues.
