This comprehensive guide is for anyone who wants to design with purpose, empathy, and impact. Rather than rushing to solutions, it champions the art of framing and refining a problem, revealing how powerful design begins with asking smarter questions. It takes readers on a journey from uncovering user needs to creating and validating meaningful solutions.
This is more than a book on design; it is a roadmap for creating solutions that matter. Built around the new GRIP framework (Gather, Refine, Ideate, Produce), the book emphasizes designing with people, not just for them. It introduces themes including design for all, empathy, creativity and ideation, sustainability, and ethics while offering hands-on tools such as storytelling, persona building, advanced prototyping techniques, including AR/VR testing. From shaping lovable products to aligning designs with market needs, the book combines the artistry of empathy with the rigor of engineering.
The book is ideal for professionals and students of design, engineering, and innovation as well as educators, entrepreneurs, and early-career practitioners. It covers many different methods and is intended to spark a mindset shift so that readers will be equipped to build better products to shape experiences that are accessible and delightful to use.
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。
