The Subscription Revenue Playbook: Build, Monetize & Scale High-Retention Subscription Businesses
商品資訊
ISBN13：9798900540115
出版社：HARPERCOLLINS 360
作者：Arpit Gupta
出版日：2025/09/18
裝訂：平裝
規格：27.9cm*21.6cm*2.1cm (高/寬/厚)
商品簡介
Transform Your Business with the Power of Recurring Revenue
The subscription economy is exploding toward $1.5 trillion by 2030, yet most businesses struggle to unlock recurring revenue potential. *The Subscription Revenue Playbook* bridges theory and practice with proven frameworks from billion-dollar successes.
Drawing from 15+ years across India's leading digital platforms, this comprehensive guide delivers:
- Subscription Psychology: Behavioral triggers that drive retention and expansion
- Advanced Pricing Strategies: Value-based pricing and dynamic optimization techniques
- Global Case Studies: Deep-dive analysis of Amazon Prime, Netflix, Salesforce, and emerging market leaders
- Customer Lifecycle Mastery: Converting free users to loyal subscribers
BONUS: Ready-to-Use Implementation Tools
- One-page subscription growth framework
- Complete customer lifecycle management process
- AI-powered LTS/LTC predictive models and segmentation guides
Perfect for entrepreneurs, business leaders, product managers, and anyone building subscription businesses that thrive in competitive markets.
The subscription revolution is here. Will you lead it or be disrupted by it?
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