Un nuevo enfoque de liderazgo para el futuro basado en dos engranes que se activan mutuamente: el autodescubrimiento y la reinvenci鏮 empresarial. Al terminar su primer a隳 como
CEO de Walmex, Walmart
M憖ico y Centroam廨ica --la divisi鏮 m嫳 grande de Walmart
fuera de Estados Unidos--, Gui Loureiro decidi?que la compa劖a necesitaba un
cambio radical para convertir a la ic鏮ica compa劖a en un negocio m嫳 orientado a los datos, centrado en el cliente y competitivo en la econom燰 digital. Hab燰 mucho en juego: ninguna empresa del tama隳 de Walmex hab燰 intentado jam嫳 una transformaci鏮 a tal escala. Sin embargo, gracias a su coach de
liderazgo ejecutivo,
Carlos E. Marin, Gui aprendi?que, para transformar la compa劖a, primero deb燰 empezar por cambiar 幨 como l獮er. Escrito desde la perspectiva dual de un CEO y su coach, el relato revelador y sincero de Loureiro y Marin ofrece al lector un plan para el 憖ito en cualquier organizaci鏮, con
insights clave como:
La importancia de
conectar una transformaci鏮 con un prop鏀ito significativo.
C鏔o cualquier cambio conlleva riesgos, pero el mayor
riesgo es
no cambiar.
Las tres preguntas cruciales que se deben hacer a los miembros del equipo para discernir si est嫕 listos para contribuir a una transformaci鏮.
La necesidad de contar la historia de c鏔o el
negocio impacta a los clientes y c鏔o los clientes impactan al negocio.
Por qu?es
necesario escuchar atentamente y aceptar el cambio, independientemente del 憖ito que se tenga.
ENGLISH DESCRIPTION From Gui Loureiro, Regional CEO overseeing Walmex, Walmart Canada, and Walmart Chile, and his executive leadership coach Carlos Marin, this inspiring and practical book reveals how even the most successful leaders must be open to personal change in order to transform their companies. In the midst of a successful year, visionary CEO Gui Loureiro decided that Walmex--Walmart's biggest division outside of the United States--needed to make massive changes to turn the iconic company into a more data-driven, customer-centric business that would be competitive in our digital economy. The stakes were high: few companies the size of Walmex had ever attempted a transformation at such a magnitude of scale.
Reinventing the Leader is the turbulent story of how it happened that's especially relevant in this age of globalization. Gui learns from Carlos that to change the company he must first transform his own leadership style. This candid book provides an insightful blueprint for any organization's success. Readers will learn:
- The importance of connecting a transformation to a meaningful purpose
- How any change brings risk but the biggest risk is not to change
- The three crucial questions to ask team members to discern if they're ready to contribute to a transformation
- The power of telling the story of a transformation by showing its impact on customers
- Why it's necessary to listen attentively and embrace change independently of how successful you are
Today's leaders are expected to inspire by sharing a vision based on purpose, not just profits. Loureiro and Marin's enlightening account of self-discovery and business reinvention defines a fresh new approach to leadership for the future.
