滿額折
Cómo Mentir En Internet / How to Lie on the Internet
商品資訊
ISBN13：9786073865210
出版社：Aguilar
作者：Adrián Chávez
出版日：2026/03/24
裝訂：平裝
商品簡介
商品簡介
"Vivimos una 廧oca infectada de certezas. Certezas desnudas que acogen como cierta cualquier afirmaci鏮 que se ajuste a ellas, sea falsa o verdadera. Certezas vestidas de escepticismo, como en el caso de la conspiranoia, que duda de todo menos de la gran conspiraci鏮. Certezas disfrazadas de ciencia y convertidas en mercanc燰. Certezas, certezas, certezas, que anteponen su supervivenciaa la verdad, esa tonta entrometida. Este libro, no sin iron燰, fue para m?el resquebrajamiento de algunas de las propias." Aqu? Adri嫕 Ch嫛ez pone su experiencia en la lingstica y en la divulgaci鏮 al servicio de desenmara鎙r el entramado de fake news, teor燰s conspirativas y pseudociencias que pueblan el entorno digital, donde las certezas se multiplican como cabezas de Hidra. Estas p墔inas --m嫳 que un dedo acusatorio-- son la pausa antes de dar clic en un titular: una exploraci鏮 de qu?se dice y c鏔o, de qui幯 enuncia y con qu?fin, de la diferencia entre malinformar y desinformar, y de c鏔o la posverdad se delata con la lengua. Pero no te dejes enga鎙r ... Mejor aprende a hacerlo. Nada en este libro tiene fines nobles: ya sea que tengas experiencia o que quieras emprender una prometedora carrera en el mundo de la desinformaci鏮, el prop鏀ito, no lo dudes, es ense鎙rte c鏔o mentir en internet.
ENGLISH DESCRIPTION
"We live in an era infected by certainty. Certainty that seizes on any evidence that support it, whether real or false. Certainty rooted in skepticism, like the paranoia that drives conspiracy buffs. Certainty cloaked in science and marketed as merchandise. Certainty, certainty, certainty that prioritize itself over the inconvenient truth. Ironically, for me, writing this book meant taking a hammer to some of my own certainties."
Adri嫕 Ch嫛ez deploys her linguistic and communications skills to untangle the web of fake news, conspiracy theories and pseudoscience that clogs the digital sphere, where certainties multiply like the heads of a hydra. She doesn't so much point a finger as urge us to pause before clicking on a headline: to consider what it says and how, who says it and why, the difference between misinformation and disinformation, and how to identify post-truths. Because it's better to fool than to be fooled yourself. As you'll discover, nothing in this book has a noble purpose. Whether you want to launch a career in disinformation or already have experience in this arena, the goal is to - let's be real! - learn how to lie online.
ENGLISH DESCRIPTION
"We live in an era infected by certainty. Certainty that seizes on any evidence that support it, whether real or false. Certainty rooted in skepticism, like the paranoia that drives conspiracy buffs. Certainty cloaked in science and marketed as merchandise. Certainty, certainty, certainty that prioritize itself over the inconvenient truth. Ironically, for me, writing this book meant taking a hammer to some of my own certainties."
Adri嫕 Ch嫛ez deploys her linguistic and communications skills to untangle the web of fake news, conspiracy theories and pseudoscience that clogs the digital sphere, where certainties multiply like the heads of a hydra. She doesn't so much point a finger as urge us to pause before clicking on a headline: to consider what it says and how, who says it and why, the difference between misinformation and disinformation, and how to identify post-truths. Because it's better to fool than to be fooled yourself. As you'll discover, nothing in this book has a noble purpose. Whether you want to launch a career in disinformation or already have experience in this arena, the goal is to - let's be real! - learn how to lie online.
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