商品簡介
You don't have to be a mathematician to maximize the power of quantitative methods. Written for the future business professional, "Quantitative Methods for Business," 14th Edition, makes it easy for you to understand how you can effectively use quantitative methods to make smart, successful decisions. The book's hallmark Problem-Scenario Approach guides you through the application of mathematical concepts and techniques. The authors use memorable real-life examples to demonstrate how and when to use the methods found in the text. Online access provides you with Excel spreadsheets to facilitate implementation of course concepts. Thoroughly revised to reflect the latest trends and practices in the field, this edition includes numerous new and revised homework problems, cases and Q.M. in Action vignettes.
