商品簡介
The dynamics of impression management and image formation build an understanding of human interaction, both in face-to-face and digital contexts. These interconnected processes involve the strategies individuals or organizations use to influence how they are perceived by others, and how these perceptions evolve into images or reputations. As communication channels increase and social expectations shift, impression management becomes more complex, shaped by cultural, psychological, and technological factors. Examining these trajectories offers valuable insights into how identities are constructed, maintained, and contested across different settings. Trajectories of Impressions Management and Image Formation explores image and impression management in social, economic, business, political, and religious contexts. It examines perceptions of images and impressions management, including how the acknowledgment of such perceptions can shape individual appearance, behavior, communication, digital presence, and emotional balance. This book covers topics such as cultural values, sociology, and digital technology, and is a useful resource for sociologists, psychologists, academicians, researchers, and scientists.
