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Cognitive Psychology: Theory, Process, and Methodology
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Cognitive Psychology: Theory, Process, and Methodology

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:NT$ 10340 元
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Cognitive Psychology: Theory, Process, and Methodology engages students by connecting cognitive psychology research to everyday situations and using a writing style that is personal and accessible. Authors Dawn M. McBride, Corinne Zimmerman, and J. Cooper Cutting begin each chapter with a real-world example and emphasize applications and methodologies from both classic and recent studies to help students understand how researchers study cognitive phenomena and evaluate theoretical perspectives. Each chapter is designed to be encapsulated as much as possible to support a variety of sequences through the material. The authors illustrate connections to other psychological subfields throughout the text with neuroscientific studies, in particular, embedded in each chapter. Celebrated for its striking figures and illustrations, this text provides students with ample opportunities to test their learning through "Stop and Think" questions and the critical thinking feature "Thinking about Research" at the end of each chapter. The Fourth Edition has been fully updated with recent research and examples, including new material on forgetting, highly superior autobiographical memory, sign languages, and AI-assisted decision making.

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This text is offered in Sage Vantage, an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support.

Highlights
  • Assignable video with assessment tied to learning objectives and curated exclusively for this text brings concepts to life. Watch a sample video now.
  • NEW! An AI Literacy module prepares students to engage confidently with today′s AI tools through an interactive, outcomes-focused experience--with minimal instructor lift and no course redesign required. Available exclusively in Sage Vantage and written by professors who teach and publish about AI, the AI Information Literacy, Academic Integrity, and Responsible AI Use integrates video, data driven examples, applied activities, Knowledge Checks, and built-in assessments that help instructors track student understanding. Focused on strengthening critical thinking, the module teaches students how to evaluate AI outputs for accuracy and bias while developing responsible prompting strategies that support academic success without compromising students′ intellectual growth.

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定價:100 10340
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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