商品簡介
This book was written not a technical manual for IT specialists, but a management book for hospitality students, future executives, General Managers, asset managers, consultants and professionals who need to understand how technology affects hotel operations, guest experience, cybersecurity, compliance, financial decisions and strategic leadership. Hospitality has always been a human industry, and it will always remain so. However, the systems that support hospitality have become increasingly digital. A hotel manager does not need to become an engineer, but must understand the business consequences of technology decisions. Poor WiFi, a PMS failure, weak cybersecurity, uncontrolled data, badly evaluated AI or poorly governed IT investments are not only technical problems. They are service, revenue, trust and leadership issues. The ambition of this book is simple: to make hospitality technology understandable, practical and executive-oriented. The reader should be able to speak more confidently with IT teams, vendors, owners, asset managers and operational leaders. More importantly, the reader should understand that technology only has value when it serves hospitality. This book is written for students preparing to enter the industry, but also for professionals who wish to strengthen their understanding of hotel technology from a managerial perspective. It is a bridge between the classroom, the hotel floor and the executive meeting room.
