How Integrating Brand and Culture Powers the Worlds Greatest Companies. Denise Lee Yohn, a leading authority on building and positioning exceptional brands, shows readers how to blend internal culture
Foreword by Seattle Seahawks quarterback Russell WilsonFrom a top mental conditioning coach-"the world's best brain trainer" (Sports Illustrated)-who has transformed the lives and careers of elite ath
Get inside the head of one of the most important leaders of our time with this collection of quotes from--global business icon and philanthropist Bill Gates, the co-founder and former CEO of Microsoft